This week marked an exciting step forward for our team as we started shaping the identity and direction of our project. The design team kicked off logo and brand color ideation, experimenting with different visual styles and palettes that capture the spirit of what we’re building. It’s been a fun and creative process including lots of sketches, moodboards, and collaborative feedback sessions to land on ideas that truly represent our concept.
On the planning side, we spent time putting together detailed notes on our app’s key features and ideas to prepare for our upcoming advisor meeting. These notes are helping us clarify what we want to achieve and how each feature connects to solving real-world problems. We also began our competitive analysis to understand what similar tools are out there, what they do well, and where we can stand out.
Looking ahead, our goals for next week are to finalize our logo designs, organize all features into the Ideation stage, and continue refining our competitive analysis. This will help us build a solid foundation before we dive deeper into design and development.
Of course, no project comes without a few roadblocks. We’re still ironing out certain team roles and responsibilities to make sure everyone’s aligned and working efficiently. We’ve also realized we need more insights from people in the construction field to ensure our solution fits the industry’s real needs. Gathering that information will be key to keeping our project relevant and impactful.
Overall, it’s been a productive and creative week, and we’re excited to keep the momentum going!
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